Get Paid to Drive -- Sydney, Australia
I picked up the Saturday paper (yeah, I occasionally read a newspaper made out of real paper) and read about a new advertising company that's started up in Sydney called Ad4Car. They're looking for drivers with well-maintained cars and good driving records who want to earn rewards by having their cars wrapped in vinyl ads. And although it wasn't listed as an official requirement, I think it helps if you're young, attractive and popular -- applicants have to take "a 3-minute psychometric test to determine their sociability".
Ad4Car will pay for their vehicle registration and insurance, fuel and more. Advertisers are matched to driver profiles, although the company says it doesn't have any clients yet. But they've got over 1000 people interested in driving for them.
I've read about similar 'Get Paid to Drive' schemes, including some seriously dodgy situations where people pay to get on a list of potential drivers, or even just to get access to a database of 'car ad' companies. Most seem to come and go fairly quickly, and I suspect Ad4Car will do the same.
Also mentioned in the article was another Sydney company called Kahdo. Same basic concept, but instead of using drivers' own cars, they get a subsidized lease (works out to $5/day) on a SMART fortwo coupe. There are some usage and travel (500 kms per month in a designated area) and parking (on-street or public parking, no garaging) requirements, and the cars are tracked by GPS. And again, while not an official requirement, I suspect being young, urban and extremely hip are important as well.
I'm making a note to myself to check whether either of these companies are still in business a year from now. And if they are, I'll check whether they've expanded from 'young and hip' urban drivers in microcars to middle-aged suburban parents in people-movers and station wagons.
Ad4Car will pay for their vehicle registration and insurance, fuel and more. Advertisers are matched to driver profiles, although the company says it doesn't have any clients yet. But they've got over 1000 people interested in driving for them.
I've read about similar 'Get Paid to Drive' schemes, including some seriously dodgy situations where people pay to get on a list of potential drivers, or even just to get access to a database of 'car ad' companies. Most seem to come and go fairly quickly, and I suspect Ad4Car will do the same.
Also mentioned in the article was another Sydney company called Kahdo. Same basic concept, but instead of using drivers' own cars, they get a subsidized lease (works out to $5/day) on a SMART fortwo coupe. There are some usage and travel (500 kms per month in a designated area) and parking (on-street or public parking, no garaging) requirements, and the cars are tracked by GPS. And again, while not an official requirement, I suspect being young, urban and extremely hip are important as well.
I'm making a note to myself to check whether either of these companies are still in business a year from now. And if they are, I'll check whether they've expanded from 'young and hip' urban drivers in microcars to middle-aged suburban parents in people-movers and station wagons.






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