AGLOCO -- Own the Internet

I've just finished the signup process for the reincarnated AllAdvantage, AGLOCO. Not surprisingly (at least if you were around in the AA days), the Viewbar is still being tested, but they've launched the program so people can sign up and start building their downlines. Hopefully the AGLOCO Viewbar won't end up being vaporware like so many others were back in the day.

Techdirt has a good article on the re-birth, as well as an excellent explanation of what went wrong the first time around.

The problem was that the plan couldn't make money. Couldn't, not didn't. They had to pay out so much, and the value to the advertisers was minimal, since the people signing up just wanted the money and didn't care about the ads. In other words, it wasn't well targeted, it was junk that people put up with for money -- meaning the amount advertisers are willing to is low and gets lower and lower as they realize how little they get out of it.

One of the commenters says the only reason AA failed was because the bottom fell out of the online advertising market when the bubble popped. There may be some truth to that, but I think it had a lot more to do with advertisers realizing they were getting very little bang for their buck. Which not only explains the failure of companies like AllAdvantage, but also the current situation with most incentivized advertising programs.

Join AGLOCO Today! LOL