Tuesday, March 13, 2007

T-Post: Mail Order T-Shirt Club


I came across a link to this site and after having a quick look, I think that not only are their T-shirts are cool, but I just think the whole idea of their site is brilliant.

How does T-Post work? They describe it as being like a magazine subscription, only it's for T-shirts. You buy a subsciption, and about every six weeks, you get a t-shirt in the mail. $36 is pretty steep for a t-shirt, but these aren't picked up in the Wal*Mart bargain bin and mailed out to subscribers.

The design on each t-shirt is inspired by some recent current event. And they even print a explanation on the inside of the shirt! You can check out their gallery to see some of their past creations.

T-Post has over 1700 subscribers in 38 countries. That means they're pulling in over $60,000 for each "issue". That's not bad for a single product. That's clever.

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